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Join Crown Affair founder Dianna Cohen for an exclusive Sephora digital event where she’ll share all of the secrets to achieving your best air-dry. Discover the power of effective hair care that brings out your best results, no heat required. This is your chance to create a custom ritual tailored to your strands and goals and learn about best practices for each product to achieve your ideal looks. Dianna will be sharing the inspiration behind the brand, founder tips, and more. Plus, all eligible participants will receive an exclusive gift, and one lucky winner will receive the entire Air Dry Ritual bundle.*

Take a virtual trip to the Golden State with founder and CEO Josie Maran and director of education Lacy Jamison as they introduce The Cali Collection Hair + Body Fragrance Mists—a deliciously scented lineup crafted with 100% all-natural fragrance and Josie’s iconic Argan Oil. During this exclusive Sephora digital event, Josie will share the story behind her newest creation: a feel-good, skin-loving mist that captures California’s sun, spirit, and sensuality. You’ll explore the full collection, learn how to layer scents with your favorite Josie Maran formulas, and discover how natural fragrance can spark self-love from the outside in. Perks: All eligible participants will receive a free travel-size Argan Oil, attendees of the event will also get a sample of a Body + Hair Fragrance Mist, and two lucky guests will win a Feel Good Naked tote filled with Josie’s favorite Cali‑inspired must‑haves.*

From slick-back ponies to total texture realness, Jonathan Van Ness is stopping by with all the tips and tricks you need for your best hair all season long using the #1 bestselling Air Dry Cream, packing 24-hour frizz control for all hair types and textures. This event is a must-attend for anyone who wants to learn how to use Air Dry Cream or pick up some fresh ideas using their fave product. Psst—you’ll also get a sneak peek at the next product in the JVN lineup before everyone else. See you there!*

Get ready for the ultimate summer skin rescue! Join head lifeguard (and senior director of education) Jacob del Rosario and junior lifeguard Timmy Nguyen for a live game show featuring a cast of Tower 28 team members. The brand will dive into their biggest SOS skincare moments AND SPF struggles and help identify skincare red flags to lookout for. Expect expert tips, games, and good fun! All eligible participants will receive a sample size of Tower 28’s newest launch and the first 200 eligible attendees will receive a bonus mini SOS Daily Rescue Facial Spray.*

Join amika’s celebrity stylist Clayton Hawkins and director of education Angela Szram for a special Sephora digital master class, where they’ll reveal their secrets to creating humidity-proof hair all summer long! In this class, Clayton will put the NEW anti-frizz collection to the test and guide you through expert tips and techniques to achieving flawless-looking and humidity-proof results for your hair type. RSVP to receive an exclusive mini of the frizz-me-not treatment spray. Eligible attendees will receive a bonus forget frizz shampoo + conditioner duo packette and a chance to win the grand prize, forget frizz bundle!*